Are you attending SXSW? We're there, and we're bringing music, art and debate with us. Come by the House of Scandinavia as the North goes SXSW.

SAS are once again hosting the House of Scandinavia at SXSW, and Roskilde Festival is one of many great collaborators showing off what Scandinavia has to offer.

We have curated a programme of both music, art and debate that you won't want to miss if you're around.

The programme is developed and presented in collaboration with the Ministry of Foreign Affairs of Denmark and the Danish Ministry of Culture. The programme is supported by Nordic Council of Ministers and Danish Arts Foundation.


It all takes place at SAS’s House Of Scandinavia:

Fareground, 111 Congress Ave, Austin, TX 78701, USA

Programme: Roskilde Festival @ SXSW 2019

Democracy and Corruption: In conversation with Margrethe Vestager (March 11, 9.15 am)

Join us when Margrethe Vestager shares her perspectives on corruption, democracy and inequality. Presented with Transparency International and moderated by author and journalist Sue Halpern.

Tow With The Flow: Art performance (March 11, 3 pm)

Is there a sustainable alternative to our culture of consumption? That’s a key question in Lilibeth Cuenca Rasmussen’s artwork “Tow with the Flow”. The work focuses on the global textile industry and will involve students from Austin. The project is presented in collaboration with ART2030 and the award-winning design studio Sur Le Chemin.

JaJaJa x Roskilde Festival: Meet the Nordics + Music (March 11, 4 pm)

Great music. Food. Drinks. Friendly people. What more do you want? A princess? You got it!

The first hour offers food and drinks, and you can meet people from the Nordic Music Offices, Roskilde Festival, record labels, film and gaming companies, tourist offices and many more. Her Royal Highness the Crown Princess of Denmark will join us and share her thoughts on music. Talking about music is one thing, listening is another: from 5pm you can experience some of the best new Nordic acts including Lowly (DK), Death by Unga Bunga (NO) and ShitKid (SE) followed by Black Midi (UK).

Sustainable Urban Spaces panel (March 12, 10 am)

Sustainable urban development starts with you. The involvement of citizens is key, and this panel focuses on innovative and engaging initiatives in Austin. The local Fusebox Festival has co-created the event. They will also host the panel with panelists Thomas Graves (Co-Artistic Director, Rude Mechs), Zac Traeger (Director, The Museum of Human Achievement), Carra Martinez (Fusebox Festival), Meghan Wells (Cultural Arts Division Manager, City of Austin Economic Development Department), A. Ghigo DiTommaso (Associate, Gehl Architects) Signe Brink Wehl (Head of Arts, Roskilde Festival) and moderator Ron Berry (Executive & Artistic Director, Fusebox Festival).